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VoiceStart free

They call on WhatsApp, you answer in the browser.

WhatsApp voice calls on the same official number as your messages. Your team answers from the dashboard with the computer's microphone, and the call is logged in the conversation.

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Turn calling on for your WhatsApp number in the dashboard.

MetaBusiness PartnerSame WhatsApp number
Dashboard · Inbox
MMarinaWhatsApp · +55 11 9••••-4471
I'll call you here on WhatsApp, ok?10:12 AM
Incoming call · answered in the dashboardDuration 04:32 · 10:13 AM
Deal! I'll send the quote here.10:18 AM
Sample conversation. The call runs sped up.

Voice without a phone system.

No extensions, desk phones or apps: the call shows up in the dashboard, on any screen, and rings for the team.

A phone system
  • Extensions to set up
  • Desk phones
  • A softphone app on every computer
  • A license per agent
CCX Messages
  • A browser tab with the dashboard
  • The computer's microphone
  • The same WhatsApp number as your messages
  • No license per agent
Answer in the browserAnswer, decline, mute and hang up, using the computer's microphone.
Rings for the teamThe call shows up for your team and goes to whoever answers first. Two tabs can't open two microphones.
Logged in the conversationAnswered, missed or declined: the call goes into the customer's history, with its duration.
Missed calls don't vanishThe conversation moves up the list as a missed call, so someone can call back.
Meta voicemailWhen nobody picks up, the caller hears your greeting and can leave a message that arrives as audio. You set it on the number.
Calling customersYour business calls people who gave permission, as Meta requires: they accepted a call request, or called first with callback permission on.

It rings for the whole team.

The call shows up for your team and goes to whoever answers first. Two tabs can't open two microphones.

Incoming WhatsApp callMarina · +55 11 9••••-4471Sample
  • Sales deskDashboard · browser tabStopped ringing
  • SupportDashboard · browser tabAnswered · on call
  • Support, second tabSame person, another tabMic stays closed
One call, one open microphone.

Your business only calls people who said yes.

Exchanging messages doesn't authorize a call. Meta lets a business call when the customer accepted a call request, or called first with callback permission on, and four unanswered calls in a row cancel the permission.

Messages only · Meta blocks the call
Hi, I got the quote.9:02 AM
Call unavailable
Customer called first · callback allowed
Missed call from the customerNobody was free10:58 AM
Callback from the shopAnswered · 03:4011:20 AM
Call back
Four unanswered calls in a row cancel the permission.After that, the customer has to call again or accept a new call request.
Permission cancelled
Sample conversations in the dashboard, following Meta's business calling rules.

Messages and calls on one number.

Customers don't save another number or switch apps: they tap the call icon in the chat, and whoever is in the dashboard answers.

  • The platform doesn't record call audio.
  • Inbound calls have no per-minute charge.
  • You turn calling on number by number, in the dashboard.
Marina · conversation historySample
  1. 10:12 AMMessage“I'll call you here on WhatsApp, ok?”
  2. 10:13 AMIncoming call · answeredAnswered in the dashboard · 04:32
  3. 10:18 AMMessage from your team“Deal! I'll send the quote here.”
  4. 3:40 PMMissed callThe conversation moves to the top of the list
  5. 3:52 PMCallback · answeredThe customer called first and callback permission is on · 02:10

No license per agent.

No extensions and no per-person subscription. Calls your business places are priced per minute, on request.

See full pricing
Inbound calls · per minuteNo charge
Calls your business placesOn request
SeatsNo charge
Plansfrom US$39/mo
Talk to us for per-minute pricing on the calls your business places.

Questions we get from new teams

Still unsure? Talk to the team that runs the platform.

Does the customer need another number?

No. They call the same official WhatsApp number they already message you on.

Does the agent need a phone?

No. They answer in the browser with the computer's microphone. The call shows up on any screen of the dashboard.

Are calls recorded?

No. The platform doesn't record call audio; the conversation logs the call with its duration and outcome. If you turn on Meta's voicemail, the message a caller leaves arrives as audio.

Can I call any customer?

No. Meta only lets a business call people who gave permission: they accepted a call request, or called you first with callback permission on.

How do I turn it on?

In the dashboard, on your WhatsApp number's settings: turn calling on and, if you want, set up voicemail and callback permission. Meta has its own requirements for the number, and the call icon can take a few days to show up for customers.

Your number takes calls too.

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